喜 豐 香 餅 舖（Shi-Feng-Shiang）
在喜豐香餅舖的空間裡，設計不只是視覺的呈現，而是人與人之間情感交流的延伸。我們以「人與人之間的關係」為核心，回溯那個透過書信傳遞情感的年代。書信，是情感的載體，也是連結彼此心意的重要橋樑。 我們大量運用了喜帖與書信的造型語彙，從立面到天花的構成，皆呼應著書信開啟時的儀式感與心意的傳遞。每一道摺線、每一個封口，象徵著那份手寫的溫度，也如同傳統餅舖對幸福滋味的用心包裹與遞送。特別是類請柬的造型語言，更具體地表現出「傳遞幸福」的品牌精神，讓每一位踏入空間的顧客，都能感受到如同收到祝福般的溫暖與期待。 這裡不僅僅是一間餅舖，而是一處讓人與人重新連結、重新感受心意流動的場所。從手工糕餅的甜味，到空間中低調而細緻的設計語言，喜豐香餅舖希望讓每一次的停留，都成為一份值得珍藏的美好記憶與祝福。 At SHI FENG SHIANG Pastry Shop, spatial design is more than just visual presentation—it is an extension of human connection and emotional exchange. Rooted in the theme of “relationships between people,” the space recalls a time when handwritten letters were a vital means of expressing care and maintaining bonds. A letter is not merely a message; it is a bridge between hearts. The design draws inspiration from the forms of wedding invitations and traditional letters. From the façade to the ceiling, every element echoes the ceremonial act of opening a letter—each fold and seal embodying the warmth of handwritten sentiment. These invitation-like shapes give form to the brand’s spirit of “delivering happiness,” allowing every visitor to feel as though they are receiving a heartfelt blessing upon entering. This is more than a pastry shop; it is a place where people reconnect and rediscover the meaning of genuine exchanges. From the delicate sweetness of handcrafted pastries to the quiet refinement of the space itself, Hsi Feng invites each guest to experience a moment worth remembering—a token of warmth, thoughtfully wrapped and lovingly passed on.